WNA Blog

Tue 20 Aug 2024

The Best Destinations for Luxury Incentive Travel


In The News

Incentive travel is a form of travel in the business world, that is used as a motivation tool for employees, clients, or partners by offering them travel experiences and packages as a reward for hitting goals or performance targets at work. This powerful tool is a great way to drive a more positive workforce with high employee engagement, loyalty, and satisfaction. Most travel experiences offered tend to be unique and memorable activities that people wouldn’t have otherwise experienced. With this in mind, incentive travel tends to be of a luxury nature. 

As the world of incentive travel continues to grow, here are some of the best destinations for such unique experiences to be unravelled for your workforce. 

Italy

The captivating world of Italy is an exceptional blend of history, culture, culinary delights, and stunning natural landscapes. From the wealth of city breaks and rolling hills of Tuscany to the south coast of Amalfi, this globally renowned European gem presents endless ways for employees, clients, and partners to enjoy unforgettable experiences. Consider the Eternal City of Rome to tour some of the world’s most historic monuments, including the Colosseum, Trevi Fountain, and beyond. Companies can arrange private tours as far out as the smallest country on the planet, the Vatican City, and gain exclusive access to the Vatican Museums and the Sistine Chapel. Partake in cooking classes as a perfect team bonding activity, where together you can learn the authentic techniques behind Roman pasta and sweet tiramisus.  

The Tuscany region, home to the city of Florence, is also a key place to enjoy incentive travel. Head to the Chianti region for renowned wine tours within vineyards and taste your way through the Tuscan Valley. There are sublime ways to experience this region, like a hot-air balloon ride over the green land at sunrise before a champagne breakfast. Delve into exclusive access to the Uffizi Gallery in Florence, where companies can see the masterpieces by Michelangelo and Da Vinci. If your employees are sun-worshippers, head to Amalfi and organise a luxurious private yacht charter where teams can explore picturesque villages and secluded coves on the coastline. Visits to local lemon groves can be arranged for limoncello tasting and learning about the vast production methods synonymous with the area.

UK

From the rolling countryside of the North to the world-renowned metropolises of Manchester and London, the UK is ideally suited to incentive travel for business relationships to strengthen. In the capital, organise private boat cruises on the River Thames at dusk to see the cityscape light up and enjoy gourmet dining and live music onboard a luxury boat. Treat the team to a night at the West End with tickets to top-rated shows that are sure to wow. If the UK is an overseas trip, consider booking the quintessential British activity of high tea at The Ritz. Delicious pastries, finger sandwiches, and sublime coffees are the perfect introduction to authentic English culture. 

If a more relaxed approach to incentive travel sounds more appealing, the Lake District is a UNESCO World Heritage Site that’s home to world-class mountainous landscapes intertwined with azure waters and picture-perfect villages. Plan the perfect itinerary of outdoor adventure and cosy indoor relaxation here, with days trekking amid some of the country’s most preserved greenery and private lake cruises amid calm currents. There are a plethora of spa and wellness facilities and resorts, perfect for corporate teams to indulge in. 

Monaco

One of the most glamorous countries in the world, Monaco is a haven for luxury travel and unforgettable experiences. From prestigious betting in world-class casinos like Monte Carlo to Michelin-starred dining, the country is certainly one to leave colleagues feeling inspired to keep working hard! The Monaco Grand Prix is one of the most thrilling tracks in the world of motorsports, so consider F1 tickets and experiences in the world-class paddock. From flights to five-star hotel stays, take the weight off organising all the details and put the planning in safe hands. A guaranteed once-in-a-lifetime weekend is sure to be had, on the French Riviera diamond. 

France

Neighbouring the indulgent world of Monaco, France offers rich culture, luxurious lifestyles, and supreme gastronomy for travellers to delve into. From the elegance of the capital to the glamour of St. Tropez and Provence, there is a wealth of memorable experiences to be had. Paris’ ‘City of Lights’ is ideal for corporate travel and immersive experiences. Organise private tours of the Eiffel Tower with champagne on arrival and observe breathtaking views across the cityscape at the top. Cruise down the River Seine onboard a luxury private boat and see unique perspectives of the key city motifs, from the Notre-Dame Cathedral to the Musée d’Orsay. 

Wine enthusiasts should consider company trips to the wine region of Bordeaux in the South. The UNESCO World Heritage Site hosts an extensive portfolio of wine-tasting tours and gastronomic experiences across the city. Stay in ornate French châteaus that are grand enough for royalty and book exclusive tours around the intricate façades and sublime interiors. 

United Arab Emirates

For an experience of rich Asian culture and charm, the United Arab Emirates’ capital of Abu Dhabi is a hub for extreme luxury and business innovation. Known for phenomenal safety measures and cleanliness, a visit to the country is guaranteed to feel like an unworldly luxury. Stay in indulgent hotels offering some of the world’s best service and enjoy diverse team bonding across the nearby desert landscapes. The city is also a hub for large-scale business exhibitions and events, so why not combine incentive travel with growth and development opportunities for the team? Engage in cultural discussions on a range of industries and be introduced to another world of luxury to keep inspiring your workforce. 

Summary 

Continue creating a positive place of work with incentive travel. Most of the world’s tourist hubs are brilliant places for corporate bonding and colleague engagement. A new way to build a positive workforce, incentive travel, awaits.


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