How to use Google Ads to grow your business?
Google Ads is an online advertising platform that allows businesses of all sizes to promote their products or services on the world’s largest search engine. Google Ads can be incredibly effective for dri...
Twitter Advanced Search Guide for Lead Generation
Unlike other social networks, Twitter allows you to perform detailed searches through their Twitter Advanced Search tool. For marketers and business owners, this feature is extremely handy as it can displa...
SEO For eCommerce Product Pages: How To Rank Higher
Having a web presence is critical for a retailer. However, other retailers have the same goal, and often the same products, and create a lot of competition in the web market. How are you supposed to increa...
Insider Secrets to Unlocking Your Dream Business Name
When it comes to branding, sure – consistency is super important, but there are clever ways to get what you want. Many clients and personal friends have shared their exasperated tales of trying to name t...
Retail In The Digital Age: How To Set Your Store Up For Success
In an era where technology is rewriting the rules of commerce, retailers are faced with an exhilarating challenge: to adapt or be left behind.
Gone are the days when a physical storefront, a few advertis...
Understanding User Intent and Search Words for Google Ads
Google Ads is a great way to promote your business and get in front of potential customers. However, in order to make the most of this tool, it’s important to understand user intent and search words. In ...
My journey to understanding homelessness
I have a confession to make: I held a subjective bias about homelessness and the people that found themselves in that situation. The story in my mind ran something like “on some level people must be cho...
Position Yourself For Profit
Imagine, a 6-star day care center which provides added benefits for a higher fee, a day care center positioned as the ‘BMW’ of day care.
What do you think about that?
Of course, some people will like i...
Online Marketing Channels for a Cash for Car Business
Online presence is critical for any business that intends to garner a large following of clients. Whether you are fresh or established in the old car buying business, there are a few things that you need t...
How to protect business data as a remote worker
Although the height of COVID-19 is now (thankfully) a thing of the recent past, many changes made during the pandemic are here to stay. A prime example here is, of course, working remotely. A vast majority...
Do You Have The Right Marketing Tools?
In this ever changing marketing landscape it is not surprising that most of us don’t have the marketing tools we need. If we look at the marketing technology landscape put together by chiefmartec.co...
Tips to Pick the Best Payment Solutions for Your Business
There are countless payment solutions out there, but it can be hard to know which one is best for your business. This article provides tips that'll help you find the perfect fit....
Website or Landing Page? What Works Better For Your Marketing?
If you think this is a trick question – you are correct! You want to make every page on your Website a Landing Page and here is why:
A landing page is actually a webpage your visitors land on after bein...
Top 10 Concerns People Raise About Book Publishing
Guiding people through the process of writing a book can be a rewarding process.
But while people are usually excited about the prospect of becoming a published author, there are a number of common doubts....
